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5 Tips for First Time Founders

Being the founder of a company comes with high stress and strife but it’s all worth it in the end right? For many, they claw and climb to reach the peak of their career and remember that it was the long sleepless nights and fallen friendships that got them there.

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Topics: Entrepreneur, Start-ups, Business

7 Mistakes to Avoid When Using Inbound Marketing

We all make mistakes, we're only human. The important thing is we learn from those and avoid them for the next time around. With inbound marketing especially if you are new to it, mistakes will happen. Business 2 Community shares 7 things to avoid when creating your strategy to help save money and more importantly time.

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Topics: Marketing, Content Marketing

5 Tips For Creating Great Content For Your Blog

If you have a blog, it’s essential to consistently add high quality content to it. This is important for getting traffic, motivating visitors to return and to improve your search engine rankings. The following five tips will help you create great content that will make people want to visit your blog again and again.

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Topics: Content Marketing, Blog, Blogging

Organic Social Following 101

Every company can be seen as a car with various parts internally and externally that keep it running smoothly. Without certain parts, the operation of the car itself is suffice; however, there are certainly specific parts, such as the engine, of the vehicle that are crucial and necessary.

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Topics: Marketing, Social Media

5 Secrets to Hacking PR On A Budget

Whether you’re just starting your marketplace or rolling out a new feature, PR can help you connect with your target audience and grow your brand. Large companies often employ a Public Relations Manager to create and execute a detailed PR strategy. For most bootstrapped entrepreneurs, that just isn’t an option.

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Topics: Marketplace, PR, Marketplace Platforms

How Can I Increase Value for my Marketplace?

Many people spend massive amounts of time and money on a constant chase for new clients while not offering a lot once they've converted those prospects. This is an approach that pleases the thrill seekers but doesn't put money in your pockets as efficiently.

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Topics: Marketplace, Start-ups, Marketplace Platforms

Are You Running Out of Content Ideas for Your Marketplace?

How are people finding out about your marketplace? While word-of-mouth still has the greatest affect on people, the internet comes next. Consumers conduct vast amounts of research before making a purchase decision. So how can I benefit from this?

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Topics: Marketplace, Marketing, Content Marketing

Optimize your Marketplace with these 25 Must Features

Have you ever wondered if there is a standard set of guidelines that could pretty much guarantee that your website works in exactly they way that you need it to? A secret list that would ensure that your website performs to its best in terms of driving customers to contact you or make online purchases?

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Topics: Marketplace, Content Marketing

How to Get Initial Funding for Your Startup

Having a great idea for a product or service is one thing - taking that and using it as the foundation for a successful startup is something else entirely. Before you start building your product, thinking about a marketplace or even hiring key personnel, the major factor that you need to concern yourself with is funding.

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Topics: Entrepreneur, Start-ups, Business

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