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How to Improve Your Marketplace Productivity

Many companies have shifted from traditional business models into the new model of a many-to-many marketplace. With many jumping on board, competition has ramped up.

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Topics: Marketplace, How-to, Start-ups

How to Use Infographics to Create Better Engagement

Did you know that people only retain 10 - 20 percent of written information after three days? This study confirms what you might have been wondering -- a blog might not be the most effective way to engage your audience.  

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Topics: How-to

How To Get PR Coverage That Benefits Your Marketplace

Journalists often spend a third of their workday deleting press releases. It’s not because they’re too good to read your story; it’s the dizzying amount of daily emails that flood their inbox.

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Topics: How-to, PR

How to Improve Your Twitter Ad Performance

Have you ever created a Twitter Ad for your business? We have yet to do that here at Near Me but it is definitely on our to-do list. Before we just waste money away, we decided to do more research on how to get the best ROI and came across this article from @JustAGuido and @SMExaminer. In this article, you will learn 3 simple ways on how to improve your twitter ad performance. Let’s get started!

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Topics: How-to, Marketing, Social Media

How To Create Buyer Personas That Benefit Your Company

Do you know who your ideal customers are? How much do you know about them? Constructing buyer personas can help you identify the right customers to attract, and how to relate to them on a human level.

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Topics: How-to, Marketing, Customer Acquision

6 Steps to Creating a Facebook Ad

You know those annoying ads you see on your Facebook feed such as “Like page” or “Claim your offer here”? Rest assured, I am here to teach you exactly how to create one! I had previously touched on 3 Keys to Facebook Ads and we will keep those in mind as we create an ad.

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Topics: How-to, Marketing, Social Media

The Backend Jedi: Magic Behind Marketplaces!

The backend of Near Me is built on the cohesive combination of DNS, SSL elastic load balancers and application servers. Let me break up these heavy words into simpler terms: without DNS, the Internet as we know it today, would collapse. Engineering in the modern day is perceived to be extremely fast-paced, from sending emails to news, retail to music, and everything that we imagine is so easy to connect with. How is that possible? It’s the DNS!

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Topics: How-to, Product Management

3 Tricks to Selecting Effective Blog Images

Every inbound marketer knows that blogs are essential pieces of content. But without an effective image, your blog may not receive the traffic it deserves. An insightful article by Outbrain outlines important rules for choosing effective and engaging blog images. Here are the three that will help you the most.

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Topics: How-to

6 Steps for Creating a Strong Company Culture

Establishing a company culture begins with a clear vision of what your company values are. In an excerpt from his book, “Fueled by Failure,” entrepreneur Jeremy Bloom (@JeremyBloom11) highlights the main steps for accomplishing this. It’s a good plan to jot down a few core values that you want your team to uphold right from the start. Here are a few keystones of building a company culture that will sustain your team through the long haul.

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Topics: How-to

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